Showing posts with label Advertisements. Show all posts
Showing posts with label Advertisements. Show all posts

Tuesday, March 17, 2009

Hotel Executive


Daily Digest for Tuesday Mar 17, 2009

Featured News

Business & Finance

Hotel Packages, Renovations, & Awards

Hotel Openings & Acquisitions

Conference & Event News

Products & Services

Appointments & Promotions

Read more of today's headlines ... 














Sales & Marketing: Customer Loyalty

Make the “G” and the “E” in GREEN Stand for “Guest Experience”

By Rob Rush, CEO, LRA Worldwide
As the definition of “green” intersects with “sustainable” and both mature in the marketplace, and it becomes abundantly clear that a “green” hotel needn’t detract from the guest experience, it will behoove hospitality professionals to a) Get on the bus, as sustainable practices will be a required “cost of entry” practice in the future, not a marketing initiative; and b) Figure out how “green” can actually enhance the guest experience.

Read full story 


Saturday, January 10, 2009

DD vs Starbucks!


DD is running a huge ad campaign against starbucks.
I am one of so many people who love DD coffee, but still go to starbucks.

A lot of people agreed that DD coffee was better than starbucks and it was also cheaper. But why we still go to starbucks instead of DD. The answer is service.

Starbucks gives a five star service through professional well trained team.

On the other hand, DD employees seem confused and a little bet rude.

If you go to any starbucks in the world, you will find almost the same product and the same style of service. That means starbucks corp spent the money and time to bring its entire employee at the same level.

But DD in Manhattan is totally different to the one in Queens for example.

You cannot use DD gift cards at some DD stores!
Some DD stores don't accept credit cards!

DD should spend the money for training and improving its service instead of attacking starbuck.

DD does not have to proof to people that its coffee is better than starbucks

All DD has to do is to bring people to its store and the quality of coffee and service will talk